News Who owns Faceshift (startupticker. The technology is used for rapid content production in the animation industry and as a novel communication metaphor in virtual worlds and social networks.
Early indications were that Apple was planning to implement some of the technology into the Apple TV, but none of that has yet to come to fruition, despite the newest generation model being released earlier this month.įaceshift’s technology is used in the most recent Star Wars film to make non-human characters have features, characteristics, and expressions more similar to real humans. faceshift AG (acquired by Apple) faceshift allows users to drive virtual characters with their own facial expressions. rigid guidelines and it is hard to take a picture and actually get it to work.
It’s still unclear at this point as to how Apple plans to use the talent and technology it has required in the virtual reality field. Apple is the new owner of Faceshift, the motion capture technology that Disney subsidiary Lucasfilm used to help bring alien characters to life in Star Wars: The Force Awakens. Download FaceShift and enjoy it on your iPhone, iPad, and iPod touch. Over recent years, the company has acquired PrimeSense, Metaio, and Polar Rose, all European-based motion capture, facial recognition, and virtual reality companies of some sort. NovemLoading your audio article Signs pointed to Apple acquiring real-time facial capture and animation company Faceshift back in September, but now Techcrunch seems to have confirmed. This isn’t the first motion capture startup Apple has acquired. We are excited to bring Transform 2022 back in-person. Skip to navigation Skip to content Skip to footer Help using this website - Accessibility statement. Apple confirms it bought Faceshift, company behind Star Wars’ motion capture technology. Now, TechCrunch reports that the acquisition has become official and Apple has acquired the Zurich-based Faceshift startup.Īpple has not directly confirmed the acquisition, but issued its standard statement regarding its purchasing of smaller companies. “Apple buys smaller technology companies from time to time, and we generally do not discuss our purpose or plans,” the company said. Apple has acquired Faceshift, whose motion capture tech was used in the new Star Wars movie. Earlier this year a rumor began floating around that claimed Apple had acquired Faceshift, the company behind the motion capture technology used in Star Wars.